The traveler has no boundaries and the culture is unbounded. The Somemore people have been exploring the brand's in-depth planning for 13 years. They are standing in the multi-cultural period of multi-crossing. The Somemore Design Institute shoulders the responsibility of the brand ferry and keeps working hard. Customized the whole case strategy of Chinese culture and international vision for Chinese local brands. Somemore people follow this design philosophy, with keen market insight, elite design team, and tireless design spirit to work together with the brands, and go forward together to create a broad and cultural drive.
Brand culture and story: From the overall positioning of the brand, we will deeply explore the DNA of the brand, shape the cultural connotation, and refine the cultural elements and output language. Based on the brand's keynote positioning and product features, we will build big stories and small stories that match the brand's temperament and product planning, and consider the brand life cycle characteristics, and strive to create a brand story with uniqueness, uniqueness and continuity.
Vi Design: Visual identity system incorporates brand DNA, transforming non-visual content into static visual identity symbols, logos and graphics, and rich packaging in the most extensive range of applications, at the most extensive level Spread.
vi設計:視覺識別系統融入品牌DNA,將非可視內容轉化為靜態的視覺識別符號,標志和圖形,以及豐富的包裝以無比豐富的多樣的應用形式,在最為廣泛的層面上,進行最直接的傳播。
Ip design: starting from the brand's overall positioning and DNA, mining the brand's IP, expanding the ip connotation with culture, art and interactive experience, based on the characteristics of the brand vip group, ip transforming the interactive experience and lifestyle carrier, and generating emotional stickiness with consumers.
Si design: enterprise terminal image recognition system, for the store image design and management system implemented by the enterprise, introduce brand culture genes, extract brand story elements for brand commercial space design, chain commercial space design. It also includes office space design and private custom space design.
ip設計:從品牌的整體定位和DNA出發,挖掘品牌的IP,以文化、藝術和互動體驗拓展ip內涵,立足品牌vip群體特征 ,ip轉化互動體驗與生活方式載體,與消費者產生情感粘性。
si設計:企業終端形象識別系統,針對企業實施的店鋪形象設計與管理系統,導入品牌文化基因,提取品牌故事元素應用于品牌商業空間設計,連鎖商業空間設計。同時也包括寫字樓辦公空間設計和私人定制空間設計。
Multimedia: Combine with contemporary technology and multimedia means, introduce self-media and sound, light and electricity to achieve a comprehensive all-in-one deep planning strategy to help enterprises achieve unique output of brand image. Multi-disciplinary communication has allowed cultural and technological integration to become an accelerator for brand building.